Yahoo! And Google have postponed the advertising bargain because of Ministry of Justice of the USA
Companies Yahoo! And Google have decided to postpone the bargain about partnership in the market of Internet advertising because of negotiations with the Ministry of Justice of the USA, writes «Lenta.ru».
According to journalists, the bargain will be postponed less than for a month.
About the bargain between Yahoo! And Google it became known on June, 12th. Under the agreement between the companies, in search issue Yahoo! Contextual advertising Google will take places. To act the given agreement will be in the USA an Canada within 10 years. The advertising companies are afraid of this agreement, considering, that Yahoo! And Google will raise quotations on advertising.
The agreement between Yahoo! And Google should come into force in October of a current year. But for this purpose the bargain between searchers should be approved antimonopoly bodies of the USA. In the beginning July, 2008 the Ministry of Justice of the USA has begun official antimonopoly investigation of the bargain about partnership in the Internet advertising market between companies Yahoo! And Google.
If the bargain between Google and Yahoo! It will be approved by antimonopoly bodies, income Yahoo! Can increase on 800 mln. dollars in a year.
The total share of both companies in the market of Internet search of the USA and Canada exceeds 80 %.
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