Philips prepares to Simplicity Events in Moscow

Philips Simplicity Event is the annual forum of innovative concepts which are conducted by company Philips in different cities of the world.

 Purpose Simplicity Event is the presentation of the newest technologies focused on requirements of company of the future. Design Concepts Philips in which basis the concept of simplicity lays, are concentrated to well-being of people in the field of public health services and style of a life.

From October, 15 till October, 17th, 2008 forum Simplicity Event will be accepted by Moscow. Tat will show Philips this year, than will surprise and win liking – while is kept a secret. Clearly only, that event promises to be unforgettable.

During realisation Simplicity Event Philips time and again surprised visitors of a forum, representing to innovation which have excited the world. We represent the short review of concepts which have been shown at last forums.

Laboratory Ambient Experience Catheterization Lab (Cath Lab) is created to simplify working process of doctors and to lower pressure of patients-cores which enter kateter. The patient can regulate illumination indoors and remove to walls dynamic projections with calming scenes. The doctor receives the information on the patient in a kind of "a running line» in a mirror over a washstand, studying the anamnesis already during washing of hands. The laboratory equipment partially copes a voice.

Immersing system in game amBX – the revolutionary complete set of computer periphery for strengthening of visualisation of game process on the personal computer. Game special effects – face-to-face and lateral illumination, and even a wind – in a literal sense load vibrations in game.
 
Wake-up Light – the lamp-alarm clock acting by biologically reasonable principle: it radiates light of gradually increasing intensity for choice the user, simulating thereby sunrise in a bedroom and smoothly making the person to awakening.

uWand is a simple tool for management of any house multimedia contents: from music and films to television channels and family photos. With the help uWand the user one contact can choose the system and thumb through, choose, reproduce and move media elements.

Ambilight Full Surround is the novelty supplying effect of an environment of the telescreen by dynamic illumination, proceeding with all four parties of the screen. The colour scale and a saturation of illumination round the TV case vary according to an event on the screen that allows spectators to enjoy visual effect of the increased image field. It creates more comfortable conditions at viewing and helps to lower load on sight.

Living Colors – the modern innovative form of illumination of the house, using light-emitting diodes to give the chance to the user of a choice from the richest set of colours. Philips has given the chance to create in a room any colour atmosphere. Both colour, and intensity of luminescence LivingColors can be changed by means of a small remote control. Colour illumination can be directed on a wall or to a room corner under any corner.

One Star is Born in embodiment Citizen M. Working out for hotel complexes. Hotel rooms of factory construction are issued in advance and can move on a building site as a unit. For maintenance of their complete working capacity it is required to connect only four cables.

Aurea – the TV which radiates round itself the light corresponding to a picture on the screen. Light virtually increases the image, removing it for screen borders. Aurea – one more evolutionary step to development of technology Ambilight. Now light is radiated not only round the TV, but also through a translucent framework of the forward panel.

AmbiSound. Philips has developed the technology, allowing to receive effect «a sound around» (5.1) of the monoblock wall panel (Soundbar), without installation of columns round the spectator.

Daylight Window. In 2007 Philips has presented kontsept «a dynamic window» which main mission – to supply and regulate illumination in hotel rooms in a meeting the requirements and to preferences of clients which carried out flight from one time zone in other. The window catches typical movements of the user close. At one stroke hands the lodger loads a room in late tropical night, or early morning of a megacity, and the dynamic drawing of glass inside representing trees growing behind a window, will pretend from a window especially individual and will help to relax from long travel. The window is supplied by a source of the dark blue light restoring energy of an organism.