Google and Yahoo are ready to change transaction conditions to please to antimonopoly bodies

Now Google and Yahoo correct the contract on advertising cooperation, trying to receive good from the American antimonopoly bodies, report Bloomberg and newspaper Wall Street Journal

According to the informed sources, Google and Yahoo agree to reduce period of validity of the prospective agreement with 10 till 2 years. Besides it, the companies are ready to enter restrictions on displays of advertisements.

Google and Yahoo have evaded from official comments, motivating the refusal by a private course of negotiations and their inompleteness.

The transaction is extremely important for Yahoo as after refusal of absorption with Microsoft for 47,5 bln. dollars of action Yahoo have fallen to an absolute minimum for all time from the moment of placing of papers on NASDAQ.

"For approval regulyatornyih bodies Google and Yahoo it is necessary to liberalise transaction conditions as much as possible. Both companies now require means", - Jeff Lindsi, an analyst of company Sanford C confirms. Bernstein and Co.

Yahoo and Google consider, that their transaction threatens with nothing for the Internet advertising market, at the same time competitors of the companies, in particular Microsoft, warn, that already now share Google in the Internet advertising market exceeds 62 %, and in case of the conclusion of the contract with Yahoo, Google becomes an absolute monopolist.

Earlier Google and Yahoo confirmed, advertising placing on pages of sites Yahoo will bring to both companies in total 800 mln. dollars in a year, thus Yahoo will get about 450 mln. dollars And it would be very opportunely for Yahoo as for last year advertising incomes of last have decreased on 22 % to 5,43 bln. dollars